Privacy Policy

Last updated: May 2026

1. Information We Collect

When you place an order through our online store, we collect the personal information you voluntarily provide during the checkout process. This typically includes your full name, billing address, shipping address, telephone number, and email address.

While you browse our website, certain information is automatically collected for operational purposes, including your IP address, browser type and version, device details, and basic usage data. This helps us enhance site navigation, maintain security, and ensure optimal compatibility across devices and platforms.

Should you choose to subscribe to our newsletter, we will collect your email address to deliver occasional updates regarding new product releases, exclusive promotions, and other relevant announcements. You retain the right to unsubscribe at any time through the link provided in each email or by contacting us directly.

2. Legal Basis for Processing

We collect and process personal data in full compliance with applicable international privacy regulations, including but not limited to:

  • the EU General Data Protection Regulation (GDPR)
  • the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA)
  • Brazil’s Lei Geral de Proteção de Dados (LGPD)
  • China’s Personal Information Protection Law (PIPL)

Our processing activities are grounded in the following lawful bases:

  • Performance of a contract — to process and fulfill your orders
  • Compliance with legal obligations — including tax reporting and fraud prevention
  • Legitimate interests — such as business analytics, website security, and service improvement (balanced against your rights and freedoms)
  • Consent — where required, particularly for optional marketing communications such as newsletters

3. Consent

We obtain your consent in the following ways:

When you complete a purchase or submit personal details necessary to deliver our services, your action constitutes consent for us to process that information strictly for order fulfillment and related customer support purposes.

For any non-essential purposes — such as marketing communications — we will seek your explicit consent through a clear affirmative action (e.g., ticking an opt-in box) and always provide a straightforward method to withdraw consent or opt out.

You may withdraw consent, request erasure of your data, or exercise other rights at any time by emailing us at smartbandfitofficial@gmail.com. We will respond to such requests within the timeframe prescribed by applicable law.

4. Disclosure of Personal Information

We do not sell, rent, lease, or otherwise trade your personal information to third parties for their independent marketing or commercial purposes.

We may disclose your personal data only when required to do so by law, court order, or regulatory authority, or in limited circumstances such as to protect our rights, prevent fraud, or enforce our Terms of Service.

5. Platform and Payment Security

Our e-commerce platform is powered by Shopify, a leading provider of secure online retail infrastructure. All customer data is stored within Shopify’s encrypted databases, protected by industry-standard firewalls and access controls.

Payments processed directly on our site utilize PCI-DSS compliant encryption standards, managed by the PCI Security Standards Council (involving major card networks including Visa, Mastercard, American Express, and Discover). SmartbandFit does not store, access, or retain full payment card details at any time.

6. Third-Party Service Providers

We engage only reputable, trusted third-party service providers — including payment processors, shipping and logistics partners, and analytics vendors — to support our operations. Each provider is contractually bound to process only the minimum data required to perform its designated function.

Certain service providers may be located outside your country of residence, including in the United States, the United Kingdom, or Hong Kong. In such cases, we ensure that all cross-border data transfers are safeguarded by appropriate mechanisms, such as Standard Contractual Clauses or other measures compliant with GDPR and equivalent standards.

7. Data Retention

We retain your personal information only for as long as necessary to achieve the purposes for which it was collected, or to satisfy legal, accounting, or regulatory obligations.As a general guideline:

  • Order and transaction records are retained for up to 5 years to meet tax, warranty, and compliance requirements
  • Marketing-related data is kept until you withdraw consent or unsubscribe
  • Account information is removed upon your request or following a prolonged period of inactivity

8. Your Privacy Rights

Depending on your location and applicable law, you may be entitled to the following rights regarding your personal data:

  • Access to the personal information we hold about you
  • Correction of inaccurate or incomplete data
  • Deletion of your data (“right to be forgotten”)
  • Restriction of or objection to certain processing activities
  • Portability of your data to another controller
  • Opt-out from direct marketing and certain forms of automated decision-making

To exercise any of these rights, please contact us at smartbandfitofficial@gmail.com. For security purposes, we may request reasonable verification of your identity before proceeding. We will handle your request in accordance with applicable legal timeframes.

9. Security Measures

We implement robust, industry-recognized technical and organizational security measures, including SSL/TLS encryption for data in transit, AES-256 encryption for data at rest, regular security assessments, and continuous system monitoring.

While we take every reasonable precaution to protect your information, please note that no method of data transmission or storage over the internet can be guaranteed 100% secure.

10. Cookies and Similar Technologies

We use cookies and comparable tracking technologies to enhance site functionality, remember your preferences, analyze traffic patterns, and improve overall user experience.

You may manage or disable cookies at any time via your browser settings. Common cookies on our site include:

  • _session_id — preserves your shopping session during checkout
  • _shopify_visit — records site visits for performance analytics
  • cart — temporarily stores items in your shopping cart

11. Age of Consent

By accessing or using our website, you represent and warrant that you are of legal age in your jurisdiction of residence, or that you have obtained verifiable parental or guardian consent if you are accessing the site on behalf of a minor.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal obligations. The revised policy will take effect immediately upon posting on this page.

In the event of a material change, we will endeavor to notify you via email or a prominent notice on our homepage.

Should SmartbandFit undergo a merger, acquisition, or similar corporate transaction, your personal data may be transferred to the successor entity, provided equivalent data protection standards are maintained.

13. Contact Us

If you have any questions, concerns, requests, or complaints regarding this Privacy Policy or our data practices, please reach out to: SmartbandFit – Data Protection Office
Email: smartbandfitofficial@gmail.com
Website: www.smartbandfit.com
We are deeply committed to protecting your privacy and maintaining the trust you place in us.